Hootsuite alternative
The Hootsuite alternative that doesn't charge per seat.
Hootsuite starts at $99 per user and puts approvals on a $249-per-user plan. Zilfu is flat from $19/month, with unlimited teammates, approvals and client reviewers.
Hootsuite prices people. Zilfu prices accounts.
That one difference is most of this page.
On Hootsuite every teammate, freelancer and client who clicks approve is another seat at $99 to $249 a month. Zilfu is flat from $19. Bring the whole team, route posts through approvals, send clients branded reports and drive it all from the API. The bill only moves when your account count does.
Zilfu vs Hootsuite, line by line.
Hootsuite takes channels and engagement. Zilfu takes pricing, teams and automation.
Pricing & limits
Zilfu wins 4 of 5
Pricing model
- Zilfu
- Flat tiers (ahead)
- Hootsuite
- Per user, per tier
Entry price
- Zilfu
- $19 / month (ahead)
- Hootsuite
- $99 / user / month
Extra teammates
- Zilfu
- Never charged (ahead)
- Hootsuite
- Full price per seat
Accounts on entry plan
- Zilfu
- 10 for $19 (ahead)
- Hootsuite
- 10 per $99 user
Trying it out
- Zilfu
- Monthly, cancel anytime
- Hootsuite
- 30-day trial, card required
Team & approvals
Zilfu wins 4 of 4
Team members
- Zilfu
- Unlimited (ahead)
- Hootsuite
- Paid per seat
Approval workflow
- Zilfu
- Every plan (ahead)
- Hootsuite
- Advanced+ at $249 / user
Client reviewers
- Zilfu
- Unlimited, free (ahead)
- Hootsuite
- Paid seat each
Workspaces
- Zilfu
- Unlimited (ahead)
- Hootsuite
- Tier dependent
Channels
Hootsuite wins 2 of 4
Instagram, TikTok, LinkedIn, Facebook
- Zilfu
- Yes
- Hootsuite
- Yes
Threads, Pinterest, X
- Zilfu
- Yes
- Hootsuite
- Yes
YouTube
- Zilfu
- Coming soon
- Hootsuite
- Yes (ahead)
Bluesky, Google Business, Reddit
- Zilfu
- Not yet
- Hootsuite
- Yes (ahead)
Engagement & analytics
Hootsuite wins 3 of 5
Social inbox
- Zilfu
- Comments, 3 networks
- Hootsuite
- Comments and DMs (ahead)
Social listening
- Zilfu
- None
- Hootsuite
- Talkwalker (ahead)
Per-account analytics
- Zilfu
- Yes
- Hootsuite
- Yes
Branded client reports
- Zilfu
- Every plan (ahead)
- Hootsuite
- Advanced+
Custom report builder
- Zilfu
- None
- Hootsuite
- Advanced+ (ahead)
Automation & API
Zilfu wins 3 of 4
REST API
- Zilfu
- Every plan (ahead)
- Hootsuite
- Enterprise in practice
Webhooks
- Zilfu
- Every plan (ahead)
- Hootsuite
- Via Enterprise API
MCP server for AI agents
- Zilfu
- Hosted, included (ahead)
- Hootsuite
- None
Zapier, n8n, Make
- Zilfu
- Via API
- Hootsuite
- Native apps (ahead)
Published rates as of June 2026. Hootsuite Standard is $99 and Advanced $249 per user/month, billed annually; Enterprise is custom. Accurate to the best of our knowledge; verify on each provider's pricing page.
What the same team costs.
Four common setups, priced on both at June 2026 rates.
Solo creator
1 person, 10 accounts
- Hootsuite Standard
- $99/mo
- Zilfu Pro
- $19/mo
- You keep
- $960/yr
Small team
3 people, 10 accounts
- Hootsuite Standard
- $297/mo
- Zilfu Pro
- $19/mo
- You keep
- $3,336/yr
Agency
5 teammates and 2 client reviewers, 15 accounts, approvals
- Hootsuite Advanced
- $1,743/mo
- Zilfu Business
- $79/mo
- You keep
- $19,968/yr
In-house team
12 people, 100 accounts, approvals
- Hootsuite Advanced
- $2,988/mo
- Zilfu Business
- $79/mo
- You keep
- $34,908/yr
Why teams leave. On the record.
Free plan
Gone since March 2023
Existing users got 30 days to upgrade or lose access. The cheapest way in is now $99 per user.
Source: Widely reported; cited in G2 reviews
Customer rating
1.5 out of 5
Hootsuite's Trustpilot score across 540+ reviews, dominated by surprise renewals and refused refunds.
Source: Trustpilot, 2024–2026
Free trial
30 days, then billed
Card required up front. It converts to a paid, often annual, plan unless you cancel first.
Source: hootsuite.com/plans, June 2026
Switch before lunch. No export needed.
Let Hootsuite publish what's queued, or rebuild the queue in Zilfu in minutes.
- ~20 seconds
Create your account
Pick the plan that fits your account count.
- ~30 seconds each
Connect your accounts
Each network's official sign-in. No export or CSV.
- ~1 minute
Cancel Hootsuite
Check the renewal date first: trials auto-convert and annual plans auto-renew.
Leaving Hootsuite, answered.
Does Hootsuite have a free plan in 2026?
No. Hootsuite killed its free plan in March 2023 and has not brought it back. The cheapest way in is now $99 per user per month, billed annually. Zilfu plans start at $19/month for 10 connected accounts, with unlimited posts, team members, and approvals.
How much does Hootsuite cost per user?
As of June 2026, Hootsuite Standard is $99 per user per month and Advanced is $249 per user per month, both billed annually: roughly $1,188 and $2,988 per person per year. Enterprise is custom-priced and commonly reported at $15,000+/year. Zilfu's plans are flat regardless of team size: $19/mo for 10 accounts, $79/mo for 100, $179/mo for 300.
Does Hootsuite charge for extra team members?
Yes. Every additional user costs the full plan price again, with no bundled team discount: a second person on Standard is another $99/month, on Advanced another $249/month. Zilfu includes unlimited team members on every plan.
Which Hootsuite plan has approval workflows?
Approval workflows are only available on Hootsuite Advanced ($249/user/mo) and Enterprise. On Zilfu, approvals are included on every plan, along with internal and client-visible comments and approve-only client reviewers who never need a paid seat.
Does Hootsuite's free trial require a credit card?
Yes. The 30-day trial requires a credit card and auto-converts to a paid, often annual, subscription when it ends, which is a recurring theme in Hootsuite's billing complaints. Zilfu plans start at $19/month and can be cancelled anytime.
Can I manage multiple Facebook Pages or Instagram accounts in one plan?
Both tools allow it. The difference is the meter: on Hootsuite Standard each Page or profile counts against a 10-account cap per $99 user, so one multi-page client can nearly exhaust it. On Zilfu each account counts against your plan's pool (10 on Pro, 100 on Business, 300 on Scale) at one flat price.
Does Hootsuite have an API?
Yes, but access requires developer-account approval and practical use is effectively tied to Enterprise plans. Zilfu ships a full REST API with personal access tokens, webhooks, and a hosted MCP server for AI agents on every plan.
Will I lose my scheduled posts when I leave Hootsuite?
Anything Hootsuite hasn't published yet stays inside Hootsuite until you cancel. You can let those posts go out and switch fresh, or rebuild the queue in Zilfu in a few minutes. Already-published posts keep living on each social platform either way.
Does Zilfu support every network Hootsuite does?
Not yet, honestly. Zilfu covers Instagram, TikTok, LinkedIn, Threads, Pinterest, Facebook, and X, with YouTube in development. Hootsuite additionally supports Bluesky, WhatsApp (inbox), Google Business Profile, and Reddit, plus DMs in its inbox and Talkwalker-powered listening Zilfu doesn't have. If those are core to your workflow, Hootsuite may be worth its price. If scheduling, approvals, and reporting are, Zilfu does it for a fraction.
Still shopping? Compare Zilfu with Buffer, Sprout Social, Later and Agorapulse. Running an agency? Zilfu for agencies.